Management Team 2019-01-31T01:04:15+00:00

Craig.Sears CroppedCraig Sears, President & Founder 
 Craig earned a degree in Biology from Washington and Lee University and a Masters degree in Management from Georgia State University. His passion for swimming and the aquatics industry led him to establish Sears Pool Management in 1997.  He is involved in the day to day activity of the company focusing on building and sustaining quality service and customer relationships.  He serves on the board of the Association of Pool & Spa Professionals and founded the Greater Atlanta Water Safety Alliance which is dedicated to community water safety education.  He also earned the highest industry designations of APSP as a Certified Service Professional and Certified Building Professional.  Craig has CPO, LGIT, APSP Tech I, II and CSP certifications.  He is also a CPO instructor.  Contact Craig at

Jimmy Don Murray Head ShotJimmy Don Murray, Operations Manager  Jimmy Don joined SPMC in November 2014.  After five years as a manager in pest control for the wildlife division, Jimmy Don has returned to his original passion for the pool industry.  He comes to Sears Pool with many years of experience managing YMCA’s in the midwest and then with a local pool management company as their general manager.  He also traveled to Bulgaria to teach lifeguard training to the local community.  As Operations Manager, Jimmy Don is responsible for supervision of our maintenance staff, which includes general service to our pools and also manages all of the renovations and repairs needed.  Jimmy Don is CPO and CST certified.  Contact Jimmy Don at

Jackie Greene, Sales Manager   Jackie joined the SPMC team  in June 2013 as Staffing & Sales Manager.  Jackie has 20+ years of management, operations and sales experience in various industries.  She is responsible for Contract Sales (new and renewal), furniture sales, IT support and the marketing portfolio at SPMC.  Jackie enjoys spending time with her family, being outdoors and is a loyal NY Giants fan! Contact Jackie at


Igor Veselinovic, Regional Manager  Igor first joined our team as a lifeguard in Summer 2009 and was quickly promoted to Head Guard when he proved himself at one of our most challenging pools.  Igor was promoted to Maintenance Supervisor in August 2009.  In January 2017, Igor was promoted to the role of Regional Manager.  He received the Ernest Mlynarczyk Leadership Award in 2010 & 2014. Igor is CPO, CMS, CST, LGT & CPR certified.  Contact Igor at


Bojan Sijakovic, Regional Manager Bojan joined SPMC as a Maintenance Supervisor in February, 2013 with over four year’s of experience in the pool industry.  In January 2019, Bojan was promoted to the role of Regional Manager. He has a Bachelor’s Degree in Applied Science in Engineering. He received the Ernest Mlynarczyk Leadership Award in 2015 and 2016. He is PPSO, CPO, CMS, CST, LGT & CPR certified. Contact Bojan at


Katie Mashburn, Staffing Manager  Katie joined the SPMC team in January 2018 as Administrative Assistant and was promoted to Staffing Manager in September, 2018.  Her duties include recruiting, hiring and training our staff, supervising lifeguard performance and resolving customer concerns.  She moved to Atlanta from Louisiana in 2017 after graduating from Louisiana Tech University with her Bachelors of Science in Family and Child Studies.  She is an alumna of Kappa Delta Sorority.  In her spare time, she enjoys going to the dog park with her rescue dog, Jockamo.    Contact Katie at


 Amila Ibrahimovic, Customer Service Administrator Amila joined the SPMC team in January 2019.  She comes to us with many years of customer service and organizational experience, and excellent communication skills.  Amila is originally from Bosnia and is fluent in English, Bosnian, Serbian, Croatian, and Swedish.  She was formerly a translator for the United Nations during the Bosnian war.  She has also worked at several political appointments before settling in Atlanta to be closer to her family.  Contact Amila at